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  • Designed to illuminate highlights & increase brightness in blonde hair with color brightening agents.
  • Soft violet base neutralizes warm tones, helping to keep hair looking salon fresh.  
  • Increases shine & brightness using apple chelating derivative that removes residue (well water) & dulling deposits on blondes. 

Infused with: steam distilled water, honey & willow bark extract, chamomile, coconut, apple & green tea.

  • Free of salt & sulfate.

All PureJoy hair products are made in the USA & naturally based.

Highlights Shampoo

  • Apply quarter size amount to wet hair, work into a rich lather & rinse. For best results follow with PureJoy conditioner.

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